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Venue Venue
Facilitator/Tutor Facilitator/Tutor
Audience Audience
Cost Cost

Marketing and Promotion for Success

Event code EYC 21/222 
Event description Effective marketing will help you to maintain the long-term sustainability of your setting. The aim of the course is to consider the key elements of marketing and how you can build them into your marketing plan to inform existing parents/carers and attract new ones. The course will introduce you to a range of tools that will support you to review and evaluate your business, together with planning templates and practical marketing ideas to make you stand out from the crowd. You will also benefit from the cross-dissemination of ideas and inputs from other delegates and receive tailored guidance and support from an experienced early years and childcare professional.

The course is ideal for managers and staff responsible for marketing and promoting an early years or out of school setting. It is also valuable to committee members, employees and volunteers with an interest in raising the profile of the setting.

The course attendance is funded for Ofsted registered settings. Non-attendance and late cancellations will still be charged as per the terms and conditions.

This session will run as an interactive Zoom session. Confirmed delegates will be e-mailed the link 24 hours prior to the session. Please ensure you are able to access Zoom at least 1 hour prior to the session. Please note that these are not recorded and therefore not available to watch at a later date and delegates need to attend as a live session.

If you have not received the link, please do not hesitate to contact us on 03000 418000.

If you have not used Zoom before and require helpful tips, we recommend having a look at these:

How to join a Zoom meeting for delegates

Join a test meeting to familiarise yourself

Participants who are unable to install Zoom can join our training using the Zoom web client on their desktop web browser. The Join from your browser link will appear after the user clicks on the link to join the meeting. 
Training objectives After attending this course, you will have a better understanding of:
• The importance of marketing and planning
• How to identify key sales techniques and effective PR
• Marketing methods
• Digital marketing, including social media
Key stages
All image Foundation image KS1 image KS2 image 
Subject areas A Successful Business
Target audience
Administration Officer / Breakfast Club/After School Club Practitioner / Breakfast/After School Club Manager / Business Manager / Chair of the Committee / Children's Centre Volunteers / Early Years Practitioner / Early Years Setting Manager / Holiday Play Scheme Managers / Holiday Play Scheme Practitioners / Nursery Teacher / Treasurer / Trustees
target audience
Qualification level
Zoom course, use own computer, XXX XXX map
Training Provider The Education People - EYC Sufficiency and Sustainability
Admin contact Joanne Hawker (
Jo Keohane
Part of SLA? Yes
Kent LA cost
Other LA/Academy cost
Independent/PVI cost
Number of credits 0
Funding information The course attendance is funded for Kent Ofsted registered settings. Non-attendance and late cancellations will still be charged as per the terms and conditions.
20% VAT will be added at the point of invoice
Start date Thursday 30 September 2021
Times 18:00-21:00
Number of sessions 1